In addition to our other services, we also offer comprehensive Brand Guidelines Development in America to ensure that your brand maintains consistency across all platforms and materials. We understand that time is of the utmost, which is why we have a comprehensive package for you that is guaranteed to generate leads and sales in your industry. These components will all work cohesively to give you an edge over your competitors.
We at Brand You Creative are aware that building a great brand is a challenging task in and of itself, requiring innovation, consistency, and meticulous attention to every detail. There is no room for error when you have just a few seconds to evoke emotion in your target audience.
Brand Guidelines are essential to any successful brand. At Brand You, we create and guide you through the entire process to deliver your own brand style guide booklet. Creating your set of rules that explain how your brand works, brand guidelines include your brand’s history, vision, personality, and key values.
These guidelines also specify how to use your logo, typography, colors, imagery, tone of voice, and other visual and verbal elements in a consistent manner across all channels and touchpoints.
Our team can also provide you with a template for brand guidelines or show you examples of brand guidelines for inspiration. With our brand guidelines, you can ensure that your brand is recognizable, relatable, and memorable to your target audience in Houston and beyond.
Brand Guidelines
Brand Guidelines are essential to any successful brand we will create and guide you through the entire process to deliver your brand style guide booklet.
Creating your set of rules that explain how your brand works. Brand guidelines will include your brand’s history, vision, personality and key values.
- Brochure/flyer layout options
- Website layout
- Signage specifications
- Advertising treatments
- Merchandising applications
- Copywriting style your voice and values
- Editorial guidelines
- Brand message or mission statement
- Logo design and usage
- Colour palette
- Type style
- Image style/photography
- Business card and letterhead design
- Design layouts and grids
- Social media profile page applications
Naming
When choosing an effective brand name it’s imperative that your brand reflects what your company stands for. This has such a massive bearing on where you are positioned in the market place and who will see your site. As such, we at Brad You use the power of words strategically to find your special branding, so that whenever a recipient hears this name it will be synonymous with your product and create maximum impact in the market place.
Logos
Logos shouldn’t be an afterthought, since it is a huge part of your marketing materials. From your stationary to your online presence, the talented graphic artists of Brand You Creative design your logo to reflect your business and what it stands for.
Colour Palettes
Typography
A single change in typeface can substantially alter the meaning of your logo or marketing materials. The Brand You Creative team is obsessed with the perfect typography, so you can be rest assured that we’ll take fonts into account when working on your projects.
Graphic Motifs
If your project requires a particular motif, Brand You Creative can readily handle it for you, ensuring the end-result would still retain positive brand impression.
Imagery Styles
Choosing illustrations, line drawings, and other types of imagery is also an important element in impressive graphic design. Brand You Creative recognise what works – from deciding whether to go with black-and-white or coloured, to picking the most appropriate image for a job, we know that these visual elements must gel with the whole brand concept in terms of feel and tone.
Packaging Design
Many of our clients have a physical product to sell, so we ensure that all packaging is in line with the brand. Brand You Creative can help you develop your own brand style guide for suppliers, which they would in turn use to ensure accuracy of design and colour shades, even if you use multiple contractors at every marketing campaign.
Literature
A lot of companies still use standard printing for brochures and letterheads etc. and even if we’ve adapted to online marketing, Brand You Creative still retained tried-and-tested traditional marketing services like printed literature (annual reports, magazines, brochures, and so on).